Brands can buy water bottles and so attach their logos and speak to data to those bottles via labels. although the person drinking the water has no interest within the product or services being offered by the corporate, he or she primarily turns into a walking publicity for the firm, permitting the whole to induce the word out regarding what it offers customers.
Moreover, these water bottles could even offer brands some further bang for his or her buck. What if the person carries the bottle back to the hotel? Or to a restaurant? maybe he or she is attending a celebration afterward? this suggests firms have gotten free publicity even outside of conferences, that solely helps extend whole exposure more.